Strategic Marketing Links

The First Book About Marketing Resource Management - MarketWatch

The First Book About Marketing Resource Management MarketWatch - 11 hours ago Marketing Resource Management shows how strategic marketing goals can be translated to marketing operations, where to start and how marketing resources can ...

Convio creates new strategic position and promotes Fred Waugh - Bizjournals.com

International Business Times

Convio creates new strategic position and promotes Fred Waugh Bizjournals.com, NC - 12 hours ago ... “strategic plans, programs and communication processes.” Waugh, who previously served as vice president marketing, has been with the company since 2000. ... Convio Names Sara Spivey Chief Marketing Officer MarketWatch Fred Waugh Assumes Role as Vice President, Alliances at Convio MarketWatch all 29 news articles

AOTMP Appoints Kari Kostecka as Vice President of Marketing - MarketWatch

AOTMP Appoints Kari Kostecka as Vice President of Marketing MarketWatch - 15 hours ago In her new role, Kostecka will lead AOTMP's product and solutions marketing groups in establishing and developing strategic marketing alliances with ...

Corefino Appoints Lyne Noella to Serve as VP, Strategic Alliances - MarketWatch

Corefino Appoints Lyne Noella to Serve as VP, Strategic Alliances MarketWatch - 14 hours ago She formerly served as president of Lyne Noella Marketing, developing strategic consulting and marketing plans for accounting, management consulting, ...

Bonnie Becker Joins InnoCentive as Vice President of Marketing - MarketWatch

Bonnie Becker Joins InnoCentive as Vice President of Marketing MarketWatch - 15 hours ago She was responsible for overall profit delivery, strategic positioning, long term vision, and marketing execution for these product lines. ...